Trends

“1960s Fashions” by gbaku is licensed under CC BY-SA 2.0.

INCOME, HOUSING & THE AUTOMOBILE

“Mom & Me…” by the bridge is licensed under CC BY 2.0.

Income

The median income of families in 1960 was $5,600; but, for families headed by persons 65 years and over, the average was only $2,900, according to estimates released by the Bureau of the Census, Department of Commerce.

“Classic Ranch” by Chris Schweiger is licensed under CC BY-ND 2.0.

Housing

Ranch-style homes were the most popular. Also common during this era were Cape Cod and split-level Mediterranean-style homes. Many homes exterior features included screened-in porches, attached garages, and low roofs.

.“1960 Ford Thunderbird” by Crown Star Images is licensed under CC BY 2.0.

Automobile

The most popular cars were the Cadillac Eldorado, the Dodge Charger, the Jeep Wagoneer, the Lincoln Continental, the Pontiac GTO, the Buick Riviera, the Ford Thunderbird, the Ford Bronco, and the Ford Mustang.

Public Transport

“ATSF 39C with Super Chief 3 71 LAUPTx4” by drewj1946 is licensed under CC BY 2.0.

Train

Trains lost favor in the sixties, by 1966, less than 2 percent of all intercity passengers were traveling by rail. Passenger trains faced critical problems in addition to this defection of patrons to auto travel, railroads were too out of date to deal with their remaining patrons. 

“File:Western Greyhound” by Pi.1415926535 is licensed under CC BY-SA 3.0.

Bus

In the 1960s, Greyhound Corporation was the largest bus line in the United States, with 32,000 employees around the country and roughly $500 million in annual revenues. As a result of Covid 19, Greyhound lost 95% drop in ridership, the company shut down in 2021.

“Pan American 707” by clipperarctic is licensed under CC BY-SA 2.0.

Air Plane

Pan American World Airways was the primary international air carrier of the United States for most of its lifetime—first flying mail between Key West, Florida, and Havana, Cuba, in 1927, then international in the 1950s, The company went out of business in 1991.

Post Modern Architecture

“File:Inadomi House,…” by MichaelJLocke is licensed under CC BY-SA 4.0.

Inadomi House

This beautiful mid-century modern home is part of a group of houses known as the Neutra Colony in the Silver Lake neighborhood in Los Angeles, designed by Richard Neutra for Yoshiharu V. & Ruth K. Inadomi in 1960.

.“Guild House” by fake is the new real is licensed under CC BY-NC-SA 2.0.

Guild House

Guild House is an apartment complex that provides low-income housing to senior citizens. A Quaker organization, Friends Rehabilitation Program, Inc. commissioned building and it was completed in 1963.

“File:VVenturi House fall 11.jpg” by Smallbones is marked with CC0 1.0.

Vanna Ventura House

The Vanna Venturi House is located in Chestnut Hill in Philadelphia, Pennsylvania in the United States. It was designed by architect Robert Venturi for his mother, Vanna Venturi, and constructed between 1962 and 1964.

Interier Design

“… Parker Palm Spring Hotel, opened in 1959” by x-ray delta one is licensed under CC BY-NC-SA 2.0.

Cozy Living Room

The Parker Palm Springs Hotel was a one of a kind when it first opened in 1959, it was California’s first Holiday Inn. Soon after the hotel opened it was purchased by singer Gene Autry in 1961.

“Red Apple Motel Tuxedo New York Interior” by 1950sUnlimited is licensed under CC BY 2.0.

Motel Room

The Red Apple Motel was used by performers until the late 1970s. Several Rock and Roll musicians stayed during their bookings in New York City. The location was secluded and the staff was discrete.

“1957–Frigidare prototype kitchen” by x-ray delta one is licensed under CC BY-NC-SA 2.0.

Prototype Kitchen

Frigidaire advertised this futuristic prototype kitchen in 1957. This was the company’s vision for kitchen design. Many of the modern appliance designs in this image were never marketed to the public.

Activities

“Youngsters Roller Skating at Izzy-Dorry’s” by U.S. National Archives is marked with CC0 1.0.

Roller Skating

Roller skating rinks were abundant in the 1960s. Unfortunately, so was racism. Black skaters’ admission was segregated; this practice was not challenged until the 1964 Discrimination Act passed. 

Dinner

“… diner-ama-heaven!” by x-ray delta one is licensed under CC BY-NC-SA 2.0.

Hanging Out

Diners became a popular hang out spot for both teens and adults in the 50s and 60s. Diners provided a relaxed environment where you get delicious and inexpensive food. 

“Sky View Drive-In Theatre” by Thomas Hawk is licensed under CC BY-NC 2.0.

Drive-in Theatres

The drive-in was extremely popular because people could sit in their cars, they could bring their babies, could smoke. Drive-ins offered more flexibility and could show one film five or six times a day.

Style

“Flower Children” by simonrumi is licensed under CC BY 2.0.

Female Fashion

Outfits were often paired with plastic raincoats, fake fur, sandals, kitten heels, or white go-go boots. Miniskirts came into fashion during the mid 1960s and were often worn with tight sleeveless shirts and tall go-go boots.

“Tie Dye on the Cape” by rickpilot_ 2000 is licensed under CC BY 2.0.

Male Fashion

Ponchos, moccasins, love beads, peace signs, medallion necklaces, chain belts, polka dot-fabrics, long, puffed “bubble” sleeves, frayed bell-bottomed jeans, tie-dyed t-shirts, Jesus sandals, and headbands were fashionable.

“Hippie van” by Matthew Paul Argall is licensed under CC BY 2.0.

The VW Van

The VW Type 2 van became popular with the counterculture of the 1960s, thanks to its ability to transport several people while being cheap and easy to maintain. Its design was simple yet spacious, due o the rear-mounted engine.

To learn more about the era, visit the exhibit

“lava lamps” by Dean Hochman is licensed under CC BY 2.0.